HUOJ • Global PR Trends Summit - Istanbul (27.- 28. 02. 2014.)
Baza znanja Stručni skupovi

Global PR Trends Summit - Istanbul (27.- 28. 02. 2014.)

15.10.2013. HUOJ

Global PR Trends Summit održat će se 27 i 28. veljače 2014. u turskom Istanbulu. Na događanju će neki od najcjenjenijih komunikacijskih stručnjaka prikazati prezentacije na najvažnije teme u PR industriji.

The Global PR Trends Summit sastoji se od dva business "doručka" na teme reputacijskog menadžmenta i korporativne društvene odgovornosti, popodnevnu "čajanku" s bivšim PR-ovcem britanske kraljevske obitelji, dvije ekskluzivne "večere" za umrežavanje te revolucionarne prezentacije i diskusije sljedećih sudionika:

  • Esra Erkal-Paler, Head of Global Media Relations, AstraZeneca
  • Marc Langendorf, Head of Strategic Planning Department of Corporate Communications, Siemens AG
  • Wendy Gold, Director, Corporate Communications, GE Energy
  • Tomas Jenssen, Director Corporate Communications MENA, Microsoft
  • Richard Stephenson, Corporate Affairs Director, AXA
  • Andrew Widger, Director Media Relations, Pfizer
  • Robin Hamman, Managing Director, Dachis Group
  • Piers Schreiber, Director, Corporate Communications, Jumeirah Group
  • John Neilson, Director Corporate Communications, Lockheed Martin
  • Milorad Ajder, Head, Ipsos MORI Reputation Center
  • Thierry Nicolett, Senior Vice President Public Relations, Schneider Electric
  • Mary Jo Jacobi, Corporate Board Director, Strategist And Broadcast Commentator, BP America, Royal Dutch Shell, Lehman Brothers and HSBC
  • Donald Steel, Former Chief Communications Advisor, BBC
  • Judith Magyar, Communications Director, SAP
  • Patrick Jephson, Former Private Secretary, Princess Diana And New York Times Bestselling Author, Shadows Of A Princess
  • Colleen Harris, Former Press Secretary, Princes Charles, William And Harry And Official Spokesperson, William And Kate’s Royal Wedding

Svjetski značajno događanje o PR trendovima uključit će i interaktivne panel diskusije na sljedeće teme:

  • Looking Beyond Crisis Communications: Learning From The Past And Preparing For The Future
  • Maximising The Value Of Reputation: Bringing The Voices Of Stakeholders And Understanding The Implications Of What They Have To Say On Business Performance
  • Crisis Communications Simulation Session: Crisis In A Social Media World
  • The Changing Face Of CSR: What Are The New Rules For Sustainable Businesses
  • From Fax Machines To Facebook: What Are The Latest Challenges In The Global PR Industry
  • The Power Of Partnerships In PR
  • Implementing The Latest Digital Trends In Your PR Campaigns
  • Integrated Communications - Gaining Positive Efficiency And Positioning Effects Through Messaging And Channel Alignment
  • Increasing The Efficiency Of PR Agencies Through Measurement, Motivation And Best Practice Sharing

Registrirajte se do 27. prosinca 2013. po cijeni od 699 EUR ovdje.